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OVERVIEW
Event Management when compared to other traditional professions such as medicine, law and accounting is relatively a young field. It is an area that is growing rapidly and now represents hundreds of professionals who are responsible for planning, coordinating and evaluating a wide range of events all year round.
Event management is predominantly about creating an experience. Bearing in mind that first impressions last, it is important when embarking on any event regardless of its scale to take the correct approach and use the right techniques to ensure that your event is successful.
COURSE DESCRIPTION
This introductory course will provide participants with the practical skills and knowledge required to successfully plan, implement, organize, manage, monitor and evaluate special events.
Target Group                
Wedding,Birth Day Party,Ramp Show,Road Show,Concert,Product Campaign,Coordinators, Sports Personnel, Administrative Assistants, Project Officers or anyone wishing to hone their organizational skills when it comes to events planning.
COURSE OUTLINE
•    The Concept of Event  Management
              A Definition of Event Management
              Brief History of how Event Management became a profession
              The Role of the Event Manager and Event Coordinator
           
•    The Event Planning Process
              Basic principles necessary to master Event Management
              The knots and bolts involved in event planning (Needs assessment and feasibility study)
              The key elements necessary to ensure that your event is successful (Murphy’s Law)
               How to conduct an effective venue inspection
               The use of SWOT analysis and Time Lines to formulate an effective event plan.
 
•    Event Team Dynamics
             Team skills, understanding the different tasks, activities and functions of your team when planning an event.
              Establishing the reporting process and chain of command in decision making
              All elements involved in coordinating the event from start to completion
              The importance of adopting the right attitude, one of problem solving and coming up with solutions, the        ability to think on you feet.  
               How to develop an Event Check list
           
•    Contingency Planning
             The importance of health and safety  assessments
              Incorporation of Legal, Ethical and Risk Management factors when planning events
              The importance of evaluation and feedback    
              Monitoring and managing performance quality
           
•    Event Management is a people oriented field. As a direct result of this fact the following areas willbe addressed.
             The  relevant skills and characteristics required for the field of Event Management
             The importance of effective communication among stakeholders
              Leadership type skills necessary to motivate and empower teams to function at their maximum
 
Expected Outcomes
Participants in attendance will be able to:
• Develop an effective Event Plan to create and design memorable events
• Utilize specific techniques and tools of the event planning process to manage and monitor the success of the  event.
• Ensure that organizational objectives are being achieved.
• Appreciate the importance of risk assessment and contingency planning  when coordinating events
• Appreciate the importance of proper time management and task management to an event’s success
• Demonstrate leadership skills (event managers need to consistently get the best out of their teams)
• Achieve maximum exposure for their event
• Demonstrate a new and open minded approach to Event Management

 Methodology                  
An interactive approach that utilizes audio-visual aids, lectures, class discussions, and group exercises. Current issues both local and international will be taken into consideration the time of the year.


 
       
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